Web 2.0 And Technological Convergence

 Technological convergence allows audiences to acess media content from multiple platforms on one device. It involves the coming together of information and communication technologies to create new ways of producing and distrubuting products and services to media audiences. 

A black box is a device that supplies us with all of our informational and media requirements (e.g. a smartphone).

The dot.com boom (1998 - 2001) was a huge rise in the number of internet-based companies. There was a shift from Web 1.0 to Web 2.0. It was the possibility of 'staying' online and interacting online which really changed things. 


Web 2.0 allows users to interact and collaborate with eachother in a social media dialogue as creators (prosumers) of user-generated content. 

Web 2.0 or 'new digital media' shapes the relations of public/private, work/non work, home/outside home. 

Moblie phones enhance social connections that have always existed: gossip, making arrangements etc.

https://www.sutori.com/en/story/vocab-frayer-model--VuSXPBvPc4dq1CbqYZNHrKh3

                                                                                                                                                    

Impact of Online Distrubution:

Music and television can now be downloaded, streamed or simulcasted at the click of a button - without ever having to leave your armchair. It is available to you whenever, wherever. 

Simulcasting:

When a media product is broadcast both online and via a traditional medium at the same time. In television terms, it could refer to programme being broadcast on two different channels (such as the french open tennis tournament). 


Other key terms:

Narrowcast channels - TV channels that distribute special interest (niche) content. 

Time shifting - is the recording of programming to a storage medium to be viewed or listened to ater the live broadcasting - examples of this include ITV+1, Channel 4+1. Time shifting is not when you record programmes and watch then later at your convenience. 




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